Welcome to a new addition to Mita's Italian Ice. With this blog, I'll be journal-ing our activities as a small producer and seller of Italian Ice. We started this process several years back, buying product from an East Coast producer. It soon became apparent that we needed more control over the product line, so we ventured into testing recipes and creating our own line of Italian Ice.
I guess maybe I can really thank my daughter, Nicole, who pushed me into taking the leap. Not that I was unfamiliar with starting and operating businesses. We have been making neon signs for decades, mostly a self employed. But the neon industry has been changing, thanks to mass produced imports and LED's, so it was time to add to our income stream. With Nicole's persistence, I started researching the Ice industry, and decided to take the leap.
Now to be honest, it wasn't that far of a leap. I love small business, and everything about the people that are willing to put everything on the line to follow a dream. Entrepreneurs, well, we have our own set of genetics. A set that makes us operate just a bubble off center. Some might say that we're foolish. No, just naive. I 'd say that it's just that naivety that creates wonderful opportunities. Just stubborn enough, idealistic enough, and yes, maybe foolish enough to follow our dreams.
I've always said that I'm probably too "ornery" to work for someone else. But the truth be told, I think I'd make the best damn employee anyone could ask for. Once you've run a small business, you can do just about anything set out in front of you. It is an awesome experience. And aside from raising kids, probably the most challenging, frustrating, exhausting, yet rewarding thing you will ever do.
Raised in on the East Coast, living in the Pacific Northwest. My desire is to merge the best of both worlds, love of fresh Italian Ice, made with real fresh fruits and berries.